Majestic Butter Seasonal
Social Content Creation

When you hit the client lottery jackpot, you have a ton of fun with it. This specific body of work required us to think far outside of the box when it comes to butter. From seasonal trends to tall butter builds, we explored many different ways to make this butter more than regular butter, its Majestic Butter.

My Responsibilities:
Creative Director, Lead Art Director, Concepting, Content Creation, Execution

Teammates:
Copywriters:
Sarah Gentil & David Anthony
Photographers + Producers:
Nicholas Graham & Asha Lodhia
Graphic Designer:
Leah Abrahams
Food Stylist:
Mollie Hayward

Boosted Social Content Creation

Share Copy:
Pumpkin spice is nice, but pumpkin spice butter made with Majestic? That’s a thing of beauty. Just add to a warm, fluffy biscuit and enjoy!

Share Copy:
When you’re planning your holiday spreads, don’t forget to make your baked potatoes truly special. With some cheese, chives, and rich Majestic butter on top, this is one side dish that will stick in your mind for years to come. 🥔 🧈

Share Copy:
To us, butter is a work of art. That’s because we make butter for real butter lovers, the people who eat butter with a side of bread, not the other way around. So if you’re one of the butter obsessives out there, then Majestic is the butter for you.

Share Copy:
We’re in the M O O D for these emoji-licious waffles! Feeling berry flirty 😘? A little bananas 😜? More blue than a blueberry 🥺? Spreading the love like it’s buttah 😍? Let us know ⤵️ which emoji would top your waffle today?

Share Copy:
A stick of Majestic butter, a homemade jam, and a quality butter knife is all you need to take your toast to the next level.

Share Copy:
When making crisp, crunchy garlic bread, don’t forget the essentials! Grab a stick of Majestic butter and your best butter knife to ensure that every bite is prepared to buttery perfection.

Share Copy:
VOTE! The only way to make butter more m a j e s t i c ✨? Combine it with your fav flavors! Tell us with emojis👇 which is the better organic compound butter combo?

Strawberry 🍓
Everything Bagel 🥯
Chive and Parsley 🌿🧄

Share Copy:
Easter
#ProTip 🐣 baskets are better when you can eat them! And even BUTTER when made with our rich slow-churned, organic butter. Get the whole family in on these customizable buttery rice crispy nests, and create delicious memories. Tell us ⤵️ what candy combo is topping your nest?

Celebrate and taste the organic difference for yourself. Now at Whole Foods!

Share Copy:
#Protip: Mom deserves the best 💛 Make Mother’s Day morning even butter with the softest, fluffiest pancakes! Avoid over crisping by skipping the oil and opting for organic butter in your mix! Butter works with the ingredients to create tender, rich texture and scrumptious flavor throughout.

📷 Send us pics of your Mother’s Day results!

Share Copy:
St. Patrick’s Day
#ProTip ☘️The smooth secret to Irish Soda Bread isn’t just luck! It’s how you serve it. Taste it the way generations before did by spreading a layer of slow-churned, organic butter on each piece before digging in.

Celebrate, taste and bake the organic difference for yourself. Now at Whole Foods!

Share Copy:
Did you know: butter is actually packed with delicious, good-for-you ingredients, such as:
→ Beta-carotenes
→ Calcium
→ Vitamins and minerals for strong bones and healthy skin

So, go ahead. Add another stick.

Share Copy:
Our slow-churned butter makes better, richer baking organically simple.💛 Bake the way nature intended with Majestic Organic Butter. Now available at Whole Foods across the nation!

Share Copy:
Slide into the weekend on a butter note. From Friday night popcorn 🍿 to Sunday morning pancakes 🥞 weekends are better with butter 🧈 Majestic Organic. Now at Whole Foods.

Share Copy:
GIVEAWAY Start your morning on a butter note Enter for you (and a friend!) chance to win a french press, coffee canister, and 2 packages butter each! So you can start your morning Majestically, every day.

1️⃣ Be sure to follow us @majestic.butter
2️⃣ Like this post
💛 Tag your favorite morning person.

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